Banner ntau thiab tsawg pab: dab tsi los xaiv?

Ib qho ntawm feem nrov txoj kev uas yuav pab txhawb tau Internet yog banner advertising. Qhov ntev banners yuav tsum tau muab tso rau hauv tag nrho cov xaiv ntawm cov websites yuav tsum sib txawv heev. Tab sis lub classic banner advertising yog xav tau ib lub graphic duab tsim rau lub hauv paus ntawm tus tawm tswv yim JPG los yog GIF.

Nyob rau hauv xyoo tsis ntev los, txawm li cas los, tag nrho cov ntau thiab ntau nrov banners raws li nyob rau hauv lub tshiab hom ntawv, uas yog hu ua "nplua nuj media". Qhov luaj li cas ntawm cov tshiab tiam ntawm banners yog txawv los ntawm lub "laus" lawv "tsis ncaj ncees lawm", originality thiab dynamism. Raws li ib tug txoj cai, lawv muaj suab, animation thiab "cov tshuaj tiv thaiv" mus rau lub slightest zog ntawm tus nas. Tus nqi ntawm kev tsim cov banners ntawm lub sij hawm ntau tshaj tus nqi ntawm lub chaw ua hauj lwm nyob rau hauv lub classical khoom, txawm li cas los, raws li cov nqi rau lawv cov kev pab.

Rau ib txhia qhov chaw, banner ntau thiab tsawg pab, uas lawv muab tso rau on ib tug coj mus muag hauv paus, yog yuav tsum muaj qhov tseem ceeb. Uas yog, yog thawj zaug uas yuav ua li cas thaum txiav txim siab seb ib tug yuav koj banner tawm - mus kawm tau los ntawm cov kev pab cov thawj coj, qhov chaw uas koj npaj rau muab cov ntaub ntawv txog koj tus kheej, yog dab tsi loj banner tawm lawv noj. Nyob rau hauv feem ntau tus neeg mob, koj muaj peev xwm yeej pom zoo yuav ua li cas kom muaj koj advertising nyob rau hauv daim ntawv nyob rau hauv uas koj nyiam, tab sis nws yuav tsum tau them. Xav txog nws, cov ntxiv cov nqi yuav tsum tau txhaj?

Nqi ntawm banner tawm nyob rau hauv lub loj ntawm lub duab, cov kev pab nyob rau hauv uas nws yuav tsum muab tso rau, lub caij ntawm qhov kev tso kawm thiab qhov chaw uas yuav siv sij hawm ib ntu rau lub site. Nyob rau hauv tej rooj plaub, tus kws koj ntiav yuav muaj nyob rau hauv tus nqi thiab tus xov tooj ntawm clicks los ntawm no xov xwm outlets.

Yog hais tias peb tham txog qhov luaj li cas, lub kim tshaj plaws, ntawm chav kawm, - tus loj banner. Tus txheem banner loj los ntawm "qhov loj tshaj plaws" - 728 × 90, nyob qhov twg 728 - dav nyob rau hauv pixels, thiab 90 - qhov siab. Tej advertising tseem hu ua ncab. Nws muaj zoo visibility thiab hais tias kom meej meej muab lub siab tshaj plaws pes tsawg tus ntawm zaus. Tab sis ntev-lub sij hawm kev tso kawm ntawm qhov kev xaiv no yuav ya "ib tug zoo nkauj penny", thiab lub luv luv lub sij hawm ntawm ua tus qauv qhia ntawm tej advertising yuav tsis coj tus yam nyhuv.

Yog li ntawd, xav li no: tej zaum nws yuav ib qho kev zoo mus rau qhov chaw ib tug chij me me luaj li, tab sis rau ib tug ntev lub sij hawm. Ib qho ntawm feem nrov tawm tswv yim hauv lub Lavxias teb sab-hais lus Internet hnub no - Banner 468 × 60. Nws muaj ib tug heev me me luaj li cas, tab sis nws yog tsim los host lub ntev ua ke. Nyob rau hauv tas li ntawd, nws kom zoo dua yog hais tias nws muaj peev xwm yuav muab tso rau yuav luag txhua qhov chaw nyob rau hauv lub site, ces nws yog ib qho yooj yim kom haum rau hauv tus tsim.

Tab sis lub banner ntawm 240 × 350 ua rau nws tau kom paub ua hauj lwm lyuboyu graphical neeg, tab sis muaj ib tug heev npaum li cas hloov dua siab tshiab nqi. Tag nrho cov teeb meem yog phem, "tshwm sim", vim hais tias nws yog muab tso rau, raws li ib tug txoj cai, nyob rau hauv rau sab laug kem nyob rau hauv cov zaub mov los yog txoj cai-sab ntawm lub site. Thiab qhov no yog tsis yog qhov feem ntau "ntses" qhov chaw.

Tab sis, txawm tus loj ntawm banners uas koj txhawb koj lub website los ua lag ua luam, ordering lub creation ntawm banner tawm, xa mus rau ib tug hluas tsim tawm. Nws yog koj tsab ntawv yuav tsim ob peb duab khoom ntawm ntau daim thiab ntau thiab tsawg. Yog li, koj yuav tsis tau tsuas yog tseg rau tus tsim, tab sis kuj muaj ib tug ob peb xaiv sab laug mus rau nrhiav rau ntau paaj npaj nrog tag nrho cov hom ntawm cov kev pab.