Tuam txhab assortment txoj cai

Trade txoj cai - ib tug txheej ntawm kev ua ub no thiab cov tswv yim tswj paub qhov ua lag ua luam cov hom phiaj thiab ua tau lawv. Nws formulated ib lub hom phiaj ntawm kev txiav txim nyob rau hauv ua ntej ntawm lub tuam txhab uas tsim tawm los yog txhawb cov khoom rau lub lag luam muaj tej hom. Cov khoom txoj cai muaj xws li assortment txoj cai ntawm lub enterprise thiab siv cov lag luam tawm cov kev cai. Trading zoo yog txiav txim los ntawm lub zuag qhia tag nrho tswv yim enterprise thaum kawg.

Assortment txoj cai yog lub ntsiab txhais ntawm ib pawg ntawm cov neeg khoom pab pawg uas yog cov feem ntau dua rau cov kev vam meej cov lag luam ntawm lub enterprise thiab xyuas kom meej cov nqi-hauj lwm zoo ntawm cov kev ua ub, tus tsim ntawm cov khoom ntau yam kom tau raws li kev ua lag luam xav tau kev pab, cov nyiaj txiag mob ntawm lub tuam txhab thiab nws cov xaiv yaam hom phiaj.

Thaum lub tsim ntawm lub assortment ntawm cov khoom yuav tsum:

- tus piv ntawm cov kuaj cov khoom tshiab yuav tsum hloov thiab txhim kho, tsoos khoom, raws li zoo raws li obsolete;

- Poob lawm lub ntau yam ntawm cov khoom thiab npaj ntau thiab zoo indicators, As ;

- hais hauv lub xov tooj ntawm cov qauv, raws li tau zoo raws li kev hloov kho ntawm tib yam khoom;

- txiav txim nyob tus yeees ntawm lub neej voj voog ntawm txhua yam khoom, raws li zoo raws li zeem muag ntawm kho dua ntawm assortment.

Assortment txoj cai yog tsim nyob rau hauv thiaj li yuav ua tau ntev-lub sij hawm cov hom phiaj thiab yog tshwj xeeb tshaj yog tseem ceeb nyob rau hauv kev mob loj kev sib tw tej yam kev mob muaj feem xyuam rau cov khoom raws li lub siab xav tau nyob rau hauv qhov ntau thiab zoo. Nws cov lus nug yog npaum li cas nyob rau xaiv yaam enterprise theem thiab yuav siv sij hawm mus rau hauv tus account nws zuag qhia tag nrho tswv yim hom phiaj.

Assortment txoj cai, nws txoj kev loj hlob thiab kev siv yog tsim nyob rau hauv cov nram no tej yam kev mob:

• yuav tsum tau lub hav zoov ntawm ib tug ntshiab kev nkag siab ntawm lub zuag qhia tag nrho lub tswv yim ntawm lub enterprise nyob rau hauv kev ua lag luam;

• yuav tsum tau ib tug paub zoo txog ntawm kev ua lag luam thiab qhov xwm ntawm tus uas yuav tsum tau ntawm lub hom phiaj pawg ntawm buyers;

• xav tau ib tug ntshiab daim duab ntawm muaj cov kev pab thiab muaj peev xwm ntawm lub enterprise li ntawm niaj hnub no thiab nyob rau hauv lub neej yav tom ntej.

Assortment txoj cai yuav tsum tau kev txaus cai rau lub hauv paus ntawm ntau hauv paus ntsiab lus, muab siv rau lub lag luam nyob rau tib lub sij hawm li nram qab no cov khoom pawg:

- lub ntsiab yooj - cov khoom uas coj lub tuam txhab lub ib thooj ntawm profits;

- yug - khoom uas hais tias coj lub tuam txhab tsawg muaj txiaj ntsim tshaj yooj yim, tab sis nco ntsoov los rau lub lag luam thiab stabilizing cov nyiaj tau los;

- xaiv yaam - cov khoom nyob rau hauv lub tuam txhab uas npaj rau kev mus ua ntau yam pauv loj profits nyob rau hauv lub neej yav tom ntej;

- tactical - cov khoom tsim los txhawb cov muag khoom ntawm lub ntsiab yam khoom pab pawg neeg.

ntau yam hloov yuav tsum tau raws li peb le caag:

1. Vertical hloov ntawm assortment. Cov dab no yog ib feem ntawm lub ntsug diversification ntawm ntau lawm kev ua ntawm lub tuam txhab thiab ua kom pom tseeb rau hauv lub expansion los yog contraction ntawm zus tau tej cov cov Cheebtsam, uas tau yav tas los muas los ntawm lwm tus, raws li zoo raws li tsim nws tus kheej tis network los txhawb lub tuam txhab manufactured khoom.

2. Kab rov tav kev hloov yog yam ntawm cov kab rov tav diversification. Yog li ntawd lub npe hloov nyob rau hauv lub ntau yam ntawm uas twb muaj lawm kev ua ub no los yog nyob rau hauv uas nyob ib sab chaw, los yog yuav mus ib tug tshiab ua lag luam nyob rau hauv lub moj khaum ntawm kev koom tes tsis muaj hloov mus nyob ib sab ntau.

3. Complex hloov. Ntau haiv neeg puav leej muaj horizontally thiab mas.

Expansion los yog contraction ntau tej zaum yuav ua tau vim ob yog vim li cas. Feem ntau, qhov no extension yog txuam nrog rau cov diversification txheej txheem los yog narrowing tshwm sim los ntawm qhov yuav tsum tau mus rau integrate ob kab rov tav thiab ntsug.