Marketing kev tshawb fawb tsub kom qhov yuav kawm tau zoo ntawm koj lub lag luam.

Nyob rau hauv ib tug niaj hnub ua lag luam khwv nyiaj txiag txoj kev tshawb no ntawm qhov chaw nyob rau hauv uas koj ua si yuav siv sij hawm qhov chaw, nws zoo ib yam, tsis tu ncua saib xyuas yog ib qho tseem ceeb ntawm kev vam meej kev loj hlob lub tswv yim rau tej enterprise. Thiab yog hais tias koj ua lag ua luam ya yog tsis tsim los yog ua kom pom tseeb ntawm koj chaw ua hauj lwm yog meej txog lub luag hauj lwm ntawm kev tshawb fawb qab ntau lub sij hawm.

Hais tias koj tsis tau yuav mus coj mus rau tso ib yam dab tsi kiag li tshiab los sis twb soj ntsuam kuaj cov khoom los tsim tshiab kev lag luam, ntaub ntawv rau tag nrho cov tsim nyog yam kev kawm tau zoo, koj yuav kom meej meej yuav tsis. Kuv puas yuav tsum ua lag luam koj cov khoom raws li yog tsim nyog ntim ntawm? Ntawm cov hoob kawm, koj muaj qhov yooj yim lub tswvyim. Tab sis, yog hais tias koj muaj ib tug ncauj lus kom ntxaws lub zeem muag ntawm qhov teeb meem. Ua tib zoo kawm txog cov kev ua lag luam, los ua ib tug ua hauj lwm li tswvyim, yuav tsum tau kom zoo dua cov tub txawg.

Ua ntej, koj yuav tsum ua zoo ua lag luam kev tshawb fawb. Qhov no niaj hnub sib ntawm Applied Social Sciences, ib tug tej yam hauv daim ntawv ntawm ua lag ua luam tsom, uas tshuaj xyuas nyiam, kev ntshaw thiab kev xav tau ntawm tus neeg, lub lag luam, cov neeg sib tw, tsoom fwv lub cev nyob rau hauv tus neeg yam.

Kev tshawb fawb yuav ua tau ib tug "teb." Yog cov thawj ntaub ntawv nyob rau hauv ib tug tej yam chaw txog qhov yuav tsum tau ntawm cov khoom, qhov kev thov rau nws, noj mus rau hauv tus account tus neeg tau txais kev pab. Ntawm no, thawj, tus motives yog txiav txim los ntawm cov neeg siv tus cwj pwm. Thiab ces npaj thiab analyzed txog cov ntaub ntawv uas yog cov lus ua. Hais tias yog, tau ib tug ntau soj ntsuam ntawm cov kev xav thiab cwj pwm kev tshawb fawb khoom. Cov nram qab no ntaub ntawv sau txoj kev - soj, xyaum ua tej yam, cov qauv kev tshawb fawb thiab ib tug neeg nyob rau hauv-tob sib tham, pab pawg neeg sib tham, cov kws muaj txuj kev ntsuam xyuas.

Lwm yam ntawm kev tshawb fawb - "rooj" - ntsuam theem nrab cov ntaub ntawv. Lawv muaj peev xwm muab tau los ntawm official qhov chaw, tshwj xeeb ntaub ntawv, thiab lwm yam Ntawm no yog peb xav txog cov kev ua lag luam sib, nws VR, muaj cov competitors, tau ntawm lawv cov kev ua.

Nyob rau hauv txoj kev tshawb no ntawm cais:
- cov hom phiaj ntawm lub tuam txhab - uas yog, yuav ua li cas nyob rau hauv no qhov teeb meem. Yuav kom tsim ib yam khoom tshiab, ntxiv dag zog uas twb muaj lawm txoj haujlwm, kom profit rau ib tug tshiab leap, etc.
- marketing hom phiaj - dab tsi yog qhov txawv txoj kev tawm cov kev tshawb fawb.
- lub hom phiaj ntawm lub lag luam kev tshawb fawb - muab cov ntaub ntawv tsim nyog mus nrhiav pov thawj rau hauv lub me nyuam los tu ntawm kev lag luam thiab cov kev tswj kev txiav txim siab.

Tom ntej no, txhais tau ib tug ua hauj lwm hypothesis. Qhov no yog zoo li tus algorithm daws cov teeb meem tseem ceeb rau kev tshawb fawb. Nws txiav txim qhov yuav tsum tau rau ib tug system ntawm kev qhia, raws li zoo raws li lub Scope thiab ua kom pom tseeb ntawm kev ua hauj lwm.

Cov tshwm sim ntawm no ua hauj lwm yog cov kev xaus thiab cov tswv yim. Lawv yuav tsum tau nruj me ntsis sib cav, tswj daws cov teeb meem yav tas los tias, cov qhabnias.