Faib - yog ib qho zoo mechanism

Tej lub tuam txhab uas tsim tawm ib tug khoom nyob rau hauv lub chav kawm ntawm kev ua hauj lwm, ua ntej los yog tom qab lub ntsej muag qhov yuav tsum tau ntawm tsim los yog kev loj hlob ntawm muab faib rau tes hauj lwm. Nyob rau hauv kev txiav txim rau lawv los ua hauj lwm raws li tau zoo raws li ua tau, nws yog ib qho tseem ceeb rau them nyiaj tshwj xeeb mloog mus rau cov competent lub koom haum ntawm lawv ua hauj lwm. Ua ntej ntawm tag nrho cov, nws yog advisable mus xaiv qhov chaw ntawm kev txaus siab thiab prioritize txoj kev loj hlob ntawm txhua cheeb tsam. Nws tseem ceeb heev kom muaj ib lub tswv yim ntawm uas yog ib tug neeg ntawm cov khoom ua ntawm cov nroj tsuag. Ntxiv mus, yuav tsum tsim ib lub tswv yim uas yog txhais ib lub ntsiab, raws li zoo raws li cov kauj ruam tsim nyog mus cuag nws. Nws yog ib qho tseem ceeb kom nkag siab txog hais tias nws yuav tsum xyuas kom meej tis. Qhov no yuav tso cai rau intermediaries teem leej hom phiaj, raws li lawv tej zaum yuav sib txawv, piv txwv li, ib tug neeg yog sim kom sai sai txhawb koj cov khoom thiab ib tug neeg xav mus npaj qhov muag ncaj qha los ntawm lub twb ua tau hauj lwm ywj siab distributors. Tab sis dab tsi yog qhov muab faib rau? Nws yog nqa cov khoom ncaj qha mus rau nws cov neeg muas zaub. Xws li ib tug txhais yog muab nyob rau hauv lub lag luam cov hoob kawm, tab sis nyob rau hauv kev ua lag luam, qhov no lub sij hawm yog to taub ib tug me ntsis txawv - nws yog ib tug meej pem xaiv ntawm txawv txoj kev thiab cov cuab yeej uas pub rau koj yuav tau txais lub chaw tsim tshuaj paus mus rau thaum xaus neeg siv ntawm cov khoom.

Faib - ib yam ntawm cov mechanism uas yog txaus nyiam mus producers los ntawm cov nram qab no yam:

- tej zaum. Tej tis network muaj zoo kev muag khoom muaj peev xwm ua tshwm sim nyob rau hauv lub chav kawm ntawm trading npe, aimed ntawm txoj kev tsis tsuas zoo, tab sis kuj yog ib tug zoo kev sib raug zoo nrog ib tug neeg khoom. Yog hais tias lub chaw tsim tshuaj paus yuav sim mus npaj lawv tus kheej network, nws yuav ntsib ib theem siab ntawm kev sib tw.

- Service. Tom qab tag nrho, marketing tuam txhab uas muag yuav muab tus neeg ib tug zoo kev pab cuam, uas yuav muab siv tau ncaj qha nyob rau hauv nws cov kev xav tau thiab xav tau.

- Logistics. Faib zaub mov, li cas los xij, zoo li lwm yam npas, yuav tsum tau ceev thiab yooj ntawm logistics rau cov neeg muas zaub. Qhov no yog qhia xwb-nyob rau hauv-lub sij hawm nyob rau hauv txoj cai npaum li cas, thiaj li muaj ib tug tau ntawm tsim ntawm ua hauj lwm zoo reserves nyob rau hauv warehouses.

- geography. Faib tes hauj lwm kom sai cuag lub cheeb tsam ntawm cov khoom siv thiab mus rau hauv lub lag luam cov cheeb tsam.

- Thiab lwm yam.

Tiam sis peb yuav tsum tsis txhob hnov qab hais tias peb yuav tsis ua cia li nyob rau hauv ib tug pre-npaj template rau qhov zoo lag luam ntawm lub lag luam. faib kev tswj, raws li zoo raws li lwm qhov chaw ntawm lub enterprise, yuav tsum tau saj zawg zog thiab txawm muaj tswv yim.

Faib - yog ib qho zoo mechanism uas yuav yog li tsuas yog los ntawm ib tug kev mus kom ze rau lub koom haum ntawm marketing kev ua ub no. Nws yuav tsum lossi txhim kho nyob rau hauv cov nram no:

- kev npaj (xaiv yaam);

- kev sib raug zoo nrog cov neeg koom tes;

- lub tsim ntawm cov nqi;

- Logistics;

- thiab, ntawm chav kawm, tswj.

Txhua tsum yuav tsum ntawm nws tus kheej xaiv rau hauv daim ntawv uas lub tsev yuav ua hauj lwm. Qhov no yog ib qho tseem ceeb, vim hais tias txhua tswvyim muaj ob zoo thiab disadvantages. Tsuas yog ib tug muaj tiag kev ntsuam xyuas ntawm lawv tus kheej muaj peev xwm, yav tom ntej cov kev pab cuam thiab kev ua raws cai nrog rau cov xaiv network npaj kev pab raws qib yuav pab npaj cov zoo tshaj plaws li txoj cai ntawm lub koom haum.